🎞️ OpenAI releases text-to-video tool

… best on the market immediately

👋 Good morning! Glad you opened the folder this morning. Let’s unpack.

Here’s what we have for you today:

  • OpenAI releases text-to-video tool; best on the market immediately

  • Google’s Gemini can now handle bigger text prompts

  • Apple is reportedly working on more AI updates

  • … and more

OpenAI has announced the development of Sora, a tool that creates minute-long videos from text prompts and animates still images.

What you should know:

  • It is currently being tested for flaws and used by visual artists and filmmakers.

  • The software can create complex scenes with multiple characters and detailed backgrounds.

  • It’s OpenAI’s biggest model since ChatGPT.

  • Competitors like Meta Platforms are also working on similar AI video generation tools.

  • OpenAI is developing tools to identify videos made by Sora for safety.

Why it matters: The model is already ahead of everything on the market and it’s surprising how it was kept under wraps until now. Deep fakes are about to go next-level, raising interesting questions about the countermeasures that will be necessary.

🧰 In the toolshed

👤 HyperHuman turns your text and image into a 3D avatar.

🎦 Sora is a total gamechanger for text-to-video.

🤝 Squad gives you next-level product strategy insights.

Apple is working on AI tools for coding and planning to add AI features to its products.

What you should know:

  • It plans to release these features to developers this year.

  • The AI could allow natural language requests in iOS and macOS, similar to ChatGPT.

  • Apple recently released MLX, MGIE, and Keyframer – tools for AI and machine learning.

  • Apple's new programming tool is comparable to GitHub Copilot and Amazon’s CodeWhisperer.

  • Apple CEO Tim Cook hints at more AI features coming this year.

Why it matters: Apple has a reputation for doing things right, not just releasing products randomly, so their official move into AI is definitely exciting to watch.

🤖 Bits ‘n bots

🔍 Google’s Gemini can now handle bigger text prompts.

🇨🇦 Air Canada must pay damages after chatbot lies to customer.

💰 Nvidia makes billion dollar bet in AI.

🖼️ AI creation of the day

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🫡 That’s it for today. See you on Monday!